People shop local for Small Business Saturday - KWWL - Eastern Iowa Breaking News, Weather, Closings

People shop local for Small Business Saturday

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All around the country, people are shopping local and shopping small.

It's no different in Dubuque.

As part of Small Business Saturday, many people are supporting independently owned small shops instead of big box stores. Some of those businesses are in the Cable Car Square area, a neighborhood filled with specialty shops.

"You can find unique things. The big box stores have the same things as lots of the other companies do," said Janna Arnold, a shopper..

"I would say they're more caring," added Greg Arnold.

Elected officials are also supporting the day, including Congressman Rod Blum, stopping by Charlotte's Coffee House, located downtown.

"Main Street in these smaller towns is extremely critical to the livelihood, to the vitality of each of these communities," said Blum.

Owners say they're grateful for this day, one that helps them promote and compete with large corporations, but they're not too worried about it.

"I guess I'm not worried about that, because people will go to Starbucks if they wanna go to Starbucks. They come to Charlotte's for a different reason, for a different feel, some place cozy, some place unique. They're not gonna find a Starbucks like this anywhere," said Cheryl Rusk.

Small businesses account for 40-percent of new jobs created in the last two decades, according to the U.S. Small Business Administration. That tells you how important it is to support them. 

Last year on Small Business Saturday, 95-million people shopped at neighborhood stores.

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