Bottled water sales to eclipse soda sales by 2017 - KWWL - Eastern Iowa Breaking News, Weather, Closings

Bottled water sales to eclipse soda sales by 2017

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(NBC) -

Sales of bottled water are on track to pass soda sales by the year 2017.

Forecasts and predictions by Beverage Marketing have bottled water's sales volume growing by a seven percent rate this year. 

That rate leads the industry tracker to conclude that water will overtake soda in sales within two years.

Major soda brands are actually a part of the changing market environment, as Coca-Cola Co. and Pepsi Inc. each sell their own bottled water brands in Dasani and Aquafina, respectively.

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