Target lowers free shipping minimum to $25 for online - KWWL - Eastern Iowa Breaking News, Weather, Closings

Target lowers free shipping minimum to $25 for online

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(NBC) -

Target has slashed its free shipping eligibility in half for online orders.

To qualify for free shipping at Target.com, customers now only need to a spend a minimum of $25 instead of $50. 

Target said the cut follows an enthusiastic response to its free shipping offer during the holiday season.

It also comes as Target works to focus more on its online division to better compete against Amazon.com and Walmart. 

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