Hawkeye fans say "Go Hawks" belongs to them - KWWL - Eastern Iowa Breaking News, Weather, Closings

Hawkeye fans say "Go Hawks" belongs to them

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The Super Bowl bound Seattle Seahawks reportedly want to trademark the phrase "Go Hawks." But it's a phrase many teams use -- and some Iowans say the phrase began here.

At the University of Iowa, the teams may officially be known as the Hawkeyes but they are lovingly referred to as the Hawks. You can find "Go Hawks" on shirts, license plates, teddy bears, even business signs. The idea of the Seahawks trademarking the phrase does not go over well in Iowa City.

"I think that's a lie," said Molly Cornelison, a student. "We're the original Hawkeyes. There's no other Hawks."

"It's absolutely ridiculous," said Pete Jeffries, Hawkeye Fan. "There was a University of Iowa and Iowa Hawkeyes way before that team was even thought of so it is nuts that they think that they can put a trademark on that."


People who sell Hawkeye gear say the University of Iowa has a trademark on the phrase "Go Hawks," which is why you'll notice "TM" after the phrase on shirts.

According to a University of Iowa spokesperson, the university does not have a federal trademark registration but has common law trademark rights for the use of "Go Hawks" since the words are in the Iowa Fight Song.


In a statement, University of Iowa President Sally Mason said "Our fans were yelling 'Go Hawks' before the Seahawks even existed."


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