Sweet Tooth: Main Street Sweets - KWWL - Eastern Iowa Breaking News, Weather, Closings

Sweet Tooth: Main Street Sweets


Life is sweet at Main Street Sweets in Cedar Falls.

"Everybody loves candy, right? You can't get enough sweets," said Janelle Wilks.

Janelle Wilks took over the candy store, formerly known as Candy Blossoms, at the beginning of September. She said she didn't plan on owning the business. She actually just got her teaching degree about a year ago, but then one of her friends who also owns a business on Main Street told her the store was for sale.

"Sort of an opportunity we didn't want to pass up," said Wilks.

Janelle Wilks has worked in retail before, but she's never operated her own business. She said it helps to have her husband around who's an accountant.

"Things have been going really well. We've been super busy. We've just been trying to transform the place," she said.

Wilks is still selling bulk candy and candy bouquets at Main Street Sweets, but she is adding a few new products. One is Funky Chunky she found in Minneapolis. Another is Lagomarcino's chocolates. The family company is based in the Quad Cities, where Janelle is from.

"And they only partner with four or five other people in the country, so I'm very lucky to be apart of their family business and have their stuff in the store," said Wilks.

She's also partnering with Old Towne Bakery in Moline for sugar cookies.

"I want to just find the best of the best sweets and bring them in to the store for people to enjoy," she said.

Janelle WIlks is also selling wine and sweet stacks, which is stacked boxes containing different sweets.

Also, she's teaming up with the Cedar Falls School District to provide the school logo on a variety of products.

When someone purchases a Cedar Falls logo product, 10 percent of the sale goes back to the school district.

No matter what sweet you crave, Janelle Wilks hopes you stop by the re-named Main Street Sweets in Cedar Falls for all your candy needs.

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