Game day means big business for pizza places - KWWL - Eastern Iowa Breaking News, Weather, Closings

Game day means big business for pizza places


WATERLOO (KWWL)-- The Pittsburgh Steelers and Green Bay Packers are going head to head Sunday in the Super Bowl.  For many folks, game day parties mean lots of food.  In fact, on this day, pizza companies alone see an average 35 percent boost in business.

Mama Nick's in Waterloo has been making pizza the same way for nearly five decades.  And every year, employees look forward to rolling in the dough on Super Bowl Sunday.

"Actually, it starts before kick-off time, then dwindles a little bit until half-time when people are all into the game, and then at half-time they recharge and reorder," said George Nicholas with Mama Nick's Pizzeria.

Mama Nick's brings in extra delivery drivers to keep up with the call volume during the Super Bowl.  And the tips they get on game day are often generous.

"You know they like it.  During the holidays is good, and this time of year is good.  And the Super Bowl makes it that they're all over town delivering pizzas to people, and people are real happy," Nicholas said.

A lot of people also stop into the restaurant to grab a slice and watch the game.  Mama Nick's says some customers wait all year to order their favorite pizza during the Super Bowl, so they can sit back, relax, and share it with their friends and family.

"You know, in this economy, in this world, it's nice to have things that distract from the mundane and the problems of the world.  It's like all we have to think about today is a football game, and somebody hitting each other, and running and banging, and scoring, and having a good time," Nicholas said.

The folks at Mama Nick's admit they take breaks when they can to stop and get a score check on the big game.  But they work to get every order done as quickly as possible to help fulfill your game day cravings.

Nationwide, Super Bowl Sunday is said to be the biggest day for pizza sales of the entire year.  Close seconds are Halloween, the day before Thanksgiving, New Year's Eve and New Year's Day.

KWWL Reporter:  Kera Mashek

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