Selling homes in winter can be tricky, but profitable - KWWL - Eastern Iowa Breaking News, Weather, Closings

Selling homes in winter can be tricky, but profitable

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WATERLOO (KWWL) -- Many things are made trickier here in Iowa by our winter weather, and that includes buying and selling houses. Realtors say there are ways to get deals this winter, for both buyers and sellers.

On a cold Sunday afternoon, Mike Taylor of Oakridge Realtors, held an open house for one of the homes he's selling. He says winter open houses can actually be more productive, even though there's often less buyer traffic.

"They're more serious, so you don't have the people that are just out to look at house, just for something to do. The people who're out are more serious about buying a house," Taylor said.

He says getting the serious buyer is a strategy.

"A lot of people think you should take your house off the market in the winter, but sometimes you have better buyers in the winter because they are moving and want to move right away," Taylor said.

Taylor says February and March are typically good listing months going into warmer weather, but this year, government programs mean people might be buying a bit earlier.

"If somebody was thinking about putting their house on the market, this would be the time to do it because you've got until April 30th to get something under offer for that tax incentive, so some people should be taking advantage of that," Taylor said.

Bottom line: Taylor says in Iowa, the financial climate and the cold climate can both make for good deals for buyers and sellers.

Online Reporter:  Jamie Grey

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